DroneBase & Texas Roadhouse: Creating Efficiencies with Drone Technology

DroneBase & Texas Roadhouse: Creating Efficiencies with Drone Technology

February 09, 2021

By Robert Hull

About Texas Roadhouse

Texas Roadhouse is an American chain restaurant founded in 1993 and headquartered in Louisville, Kentucky, that specializes in serving American cuisine from steaks and ribs to sides & fresh-baked rolls. Texas Roadhouse operates one of the largest restaurant chains in the U.S, with over 600 locations in nearly 50 U.S. states.

Texas Roadhouse began using drone imagery in 2018 as a means to track renovation and construction site progress. However, 2020's COVID-19 outbreak required them to not only adapt the way they were monitoring sites under construction; it completely changed their day-to-day operations. With the establishment of local restrictions that limit face-to-face contact, there became a pressing need for a solution that could support standard operations without putting employees at risk.

"Recently, Texas Roadhouse decided to leverage the nationwide coverage of DroneBase to photograph our entire 650 location portfolio. We have been intimately aware of the speed, quality, and ease of workflow, having partnered with DroneBase over a couple of dozen projects in the past," said Parker Harrington, Regional Real Estate Director at Texas Roadhouse. "It was nonetheless refreshing and satisfying seeing the same quick turnaround and caliber of results with such a large project in 48 states and every corner of the United States."

The Differentiators

Following the enactment of COVID-19 protocols, traditional workflows were limited. Texas Roadhouse needed a way to safely visualize its locations to assess roofs, parking lots, landscaping conditions, and renovations related to pickup windows. DroneBase was the clear choice:

The Solutions

In addition to the nationwide scale and expertise, DroneBase’s advanced and consistently improving technology is another key differentiating factor, particularly the DroneBase client dashboard. Through one streamlined platform, the Texas Roadhouse team can view their full list of locations, monitor each mission’s status, view account analytics, place new orders, and share or download their deliverables.

Doing More with Aerial Data

Extending beyond the initial use case of capturing each location in response to COVID-19, Texas Roadhouse finds added value in maintaining an accessible repository of aerial imagery. "The aerials have been invaluable as we analyze our locations, schedule capital improvements, negotiate with landlords, track construction progress, outline renovations, and plan for the continued years of growth as we expand our brands," said Harrington.

In one instance, the Texas Roadhouse legal team used aerial imagery when completing the process of renewing their liquor licenses in the state of Massachusetts. As part of the renewal process, imagery of the building’s exterior must be reviewed to ensure the property meets all requirements. The Texas Roadhouse legal team was able to view all their Massachusetts locations and answer all questions, ultimately mitigating the need to send out teams to collect information manually.

Accurate and up-to-date imagery also enables Texas Roadhouse's organization to streamline construction and prioritize repairs for all of its locations. Rather than dispatching a team with minimal knowledge of a site, they are able to share imagery with repair teams before arrival, enabling them to better navigate the site and quickly address each item based on priority.

Why DroneBase?

Trusted by enterprises across a multitude of industries, DroneBase is reshaping the ways businesses collect, manage, and store their aerial data within each phase of an asset’s life cycle. Our robust technology and user-friendly platform, coupled with our expertise and nationwide scale, provides an end-to-end solution that balances efficiency and speed with innovation and safety.

For more information on how DroneBase can improve your existing workflows with aerial data, visit our industries page.